Program updates, event highlights and other news
February 17, 2026
Two Ten Footwear Foundation today announced that Mark Lardie, President and CEO of Rack Room Shoes, will be the 2026 recipient of the A.A. Bloom Memorial Award, which recognizes extraordinary service to advance the Foundation's mission of lifting lives in footwear.
January 29, 2026
She Steps Up is a monthly recognition series that shines a light on women in the footwear industry. The theme for this month’s spotlight is “Mentors and Educators: Coaches, trainers, and people developers who invest in others,” and the spotlight centers on Catherine Hernandez, CFM (Color, Materials, Finishes) Designer at Skechers.
January 26, 2026
2025 was another powerful year of impact for the Two Ten Footwear Foundation. Through relief grants, higher-education scholarships, and upskilling opportunities, we supported footwear employees and their families during moments of hardship — and helped open doors for long-term opportunities. Together, we continued our mission to provide hope, opportunity, and community across the footwear industry.
January 20, 2026
Footwear employees facing extraordinary hardships that exceed the scope of Two Ten’s standard financial relief program will be eligible for a larger grant from this new fund.
January 6, 2026
The Two Ten Footwear Foundation (Two Ten) today announced the naming of its new Board Chair and Vice Chair, both of whom were confirmed at the Two Ten Board of Directors meeting last month. Jonathan Frankel, President of ALDO Product Services at the ALDO Group, succeeds Joe Preston, President & CEO of New Balance, who has served as Board Chair since 2024, and Ed Rosenfeld, Chairman & CEO at Steve Madden, now serves as Board Vice Chair.
