Lifting lives in footwear

Our Impact

"I'm the first college grad in my family. I couldn't have done it without my Dad's job in footwear and help from Two Ten."

"The hurricane hit three days ago. We still have no power and we've had a hard time getting groceries, gas and baby formula."

"My daughter needs emergency surgery. It has to be done but insurance won't cover it all. We don't know what to do."

"My car was stolen the day I was moving. Not only was it fully paid off already but all my kids' clothes and toys were in the back seat."

"When my fiancée died suddenly I was in shock. Losing his income was another shock. I had to take out a loan just to pay funeral expenses."

$15M

in disaster and hardship relief

awarded in just the last five years

$30M

in college scholarships

awarded since 1969

1-2 days

applications processed quickly

funding delivered via echecks

Our Impact

“You let me grieve in peace and gave me tools and resources to help me get back on my feet again after losing my daughter.”

—Footwear retail associate, California

“We were forced to close our family shoe store and we're struggling. It's a hard thing to ask for help but Two Ten understands.”

—Third-generation shoe store owner, Missouri

“I found myself in a really bad situation. It could have been so much worse but luckily Two Ten was there to help me out.”

—Footwear store manager, Kentucky

“I was under so much stress when I lost my job. I didn't know how I was going to pay the mortgage. Two Ten helped us stay in our home.”

—Footwear manufacturing employee, Massachusetts

“My coworkers told me about Two Ten years ago but I never needed any help, not until Hurricane Fiona. I am truly grateful.”

—Footwear manufacturing employee, Manati, Puerto Rico

Offering Hope

Two Ten offers hope in times of disaster or hardship through emergency financial relief and a broad range of employee assistance resources and services including legal, financial and mental health counseling.

Providing Opportunity

Two Ten provides opportunity to rise through educational grants for footwear employees seeking upskilling and professional development as well as college scholarships for employees and their dependents.

Building Community

Two Ten builds community and offers ways to connect with colleagues across the industry, join networking and affinity groups, serve on industry councils and advisory boards, and find common purpose in volunteering.

How We Help

Program Areas

Emergency Financial Relief

Emergency relief for footwear families impacted by natural disasters or facing hardship due to special circumstances.

Counseling & Employee Assistance

Legal, financial and mental health counseling as well as other tools and resources to enhance your wellbeing, at work and at home.

Educational Funding

Upskilling and professional development grants for employees and college scholarships for employees and their dependents.

See All Programs

Save the Date in 2026

Two Ten Annual Gala

The Two Ten Gala brings together more footwear industry leaders than any other single event. It's the hottest ticket in town during June FFANY and tickets are reserved for Two Ten's current partners and sponsors. Talk to us about how you can get on the guest list for next year's event on Tuesday, June 2, 2026.

Talk to Us

News & Events

WIFI Community Steps Up to Support Shoes for a Cure

News October 27, 2025

Members of Two Ten's Women in the Footwear Industry (WIFI) community came together last week to volunteer at the annual Shoes for a Cure sale in New York City. The event, presented by the Fashion Footwear Charitable Foundation (FFCF), raises funds to advance breast cancer research. 

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Two Ten Through The Decades

Our History