Thank You Steve Madden

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Thank You Steve Madden

Categories: Two Ten News

A history helping footwear families in crisis.

Steve Madden and his team are more than just friends to Two Ten – they are an instrumental partner and champion of our mission from small to big gestures of support. Over the last year, the company has committed to significant funds supporting Two Ten’s Annual Gala, which sent the event soaring over its $3.6 million goal this past November. The company, and Steve himself, have remained a top ten supporter of Two Ten for over a decade, contributing substantial support to a variety of Two Ten programming including our scholarship and endowment funds.

Prior to the gala, this past September Steve Madden shattered records by reinvigorating the New York golf tournament and raising the largest amount in Two Ten golf tournament history! Proceeds from the day were earmarked to go directly to help our footwear colleagues who have been affected by the recent, catastrophic hurricanes. With an average victim of the hurricanes needing $2,500 in assistance, these proceeds helped 50 shoe families in Houston, Florida, Puerto Rico, and the USVI rebuild their lives.

Recently, in February at Two Ten’s WIFI Impact Awards event in Las Vegas, the WIFI National Committee chose three senior leaders at Steve Madden who have been the force behind the company’s growing success: Amelia Newton Varela, President, Gabriella Weiser, VP of Marketing, and Karla Frieders, Chief Merchandising Officer. These women have played a significant role in the success of the company and have established a reputation for being strong effective leaders.

Most recently, over 200 employees from Steve Madden, Schwartz & Benjamin and Dolce Vita celebrated Two Ten Day (2/10/18) and raised over $2,000 for Two Ten’s Emergency Relief Fund. The effort also helped to spread awareness for Two Ten within the Steve Madden family.

Leading With Compassion

Thursday, October 4, 2018

A corporate leader and generous supporter of Two Ten, Cliff Sifford has been leading his employees at Shoe Carnival on a philanthropic path to help support local communities surrounding their Evansville, Indiana headquarters. By exemplifying values of compassion and caring, this “model citizen CEO” has not only set an example for his employees – he … Read More

Footwear Cares highlight: Timberland’s Commitment to Children in their Community

Friday, September 28, 2018

Volunteers gathered outside of Gossler Elementary School in Manchester, NH last week on a misty Thursday morning. This was one of six different sites around Manchester that Timberland chose as part of their Serv-a-Palooza event. As the students walked onto the school grounds, their excitement was palpable with one student skipping past the volunteers saying, … Read More

“Sustainability & Ethical Footwear Manufacturing” Lunch & Learn

Thursday, September 27, 2018

Sara Irvani, CEO of footwear brands Okabashi, Oka-B, and Third Oak, recently hosted a WIFI Lunch & Learn Webinar focused on the importance of sustainability and ethical footwear manufacturing. In this informative discussion, Sara discussed her company’s focus on sustainably-sourced, American made materials, the concept of closed-loop manufacturing, and the importance of sustainability to today’s … Read More

WIFI Seattle Enjoys an Evening with Susan Hudson O’Neil

Thursday, September 27, 2018

On Thursday, September 20th, the team at Dolce Vita opened the doors to their beautiful showroom atop Smith Tower to host the WIFI Seattle regional chapter for a discussion with footwear industry veteran Susan Hudson O’Neil. Susan pulled from her prior experience with brands like Timberland, Rockport, and Kenneth Cole Productions to offer advice on … Read More

Two Ten College Toolkit

Tuesday, September 25, 2018

Two Ten has prepared a toolkit to help you through your year. Whether you are a freshman, sophomore, junior or senior, you will benefit from these tips and resources.

Giving New Meaning to “Charity Starts at Home”

Friday, September 21, 2018

“Charity starts at home” is a well-known saying that captures how we learn as children to become charitable human beings. DSW takes a similar approach to this lead-by-example philosophy by encouraging – and volunteering alongside – their employees to give back to their community. DSW’s Corporate charitable giving begins at the top, with Executive Chairman … Read More

A Night Filled with Courage in Boston

Friday, September 21, 2018

Courage: The mental strength to venture, persevere, and withstand danger, fear, or difficulty. Courage was the theme of the evening on Tuesday, September 18th as the WIFI Boston chapter came together for a panel discussion entitled “Leading with Courage”. The event, which was hosted and sponsored by Honeywell, took place in their beautiful new office … Read More

Remembering Robert Siff – War Hero to Footwear Icon

Monday, September 17, 2018

Footwear industry leader, past President of Two Ten Footwear Foundation and longtime Two Ten Board Member, Robert M. Siff passed away on Tuesday, September 11th after a courageous battle with Alzheimer’s disease. Bob played a pivotal role in the success of Two Ten, including sponsoring the buildout of Two Ten’s Watertown, MA offices and an … Read More