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Celebrating Women in Footwear.

Thursday, August 15, 2019

On August 13th, more than one hundred footwear industry women and men gathered in the beautiful FNPlatform Women’s Footwear Lounge space on the floor of the Las Vegas Convention Center, to honor and celebrate three industry leaders for their contributions towards female leadership with the Third Annual Two Ten WIFI Impact Awards. Presenting Sponsor for … Read More

New Balance Gives Back

Wednesday, June 19, 2019

New Balance Athletics and the New Balance Foundation have been long-time partners of the Two Ten Footwear Foundation. Collectively, their mission is to improve the health and well-being of children and families through their support of a multitude of different initiatives worldwide. With more than 30 years of support and dedication to Two Ten, New … Read More

Two Ten WIFI & Footwear News Celebrate the 2nd Annual Women Who Rock Event!

Thursday, June 6, 2019

For the second year in a row, Two Ten WIFI and Footwear News joined forces to present an evening of celebration at the Women Who Rock event in New York City. The event, which took place at the gorgeous NeueHouse penthouse on 25th Street, featured two powerful speaking programs and entertained a sold-out audience of … Read More

Timberland Earth Day 2019

Wednesday, May 22, 2019

1999. Cher, Britney Spears, and TLC all had #1 songs. The Matrix, The Sixth Sense, and Fight Club all premiered. That’s also the same year that Timberland began its work with the town of Salisbury, Massachusetts. Fast forward 20 years and they are still helping around their local towns and communities. Last week, Timberland was … Read More

Winter Walk Highlights Homelessness & Kicks Off Two Ten Day Celebrations

Monday, February 11, 2019

Our Two Ten team joined thousands of people bundled up to walk through the streets of Boston Sunday morning with a mission to help end homelessness during the third annual Winter Walk.  The walk takes place in February to demonstrate the hardships that homeless individuals face during the winter.  The event organizers wanted to raise … Read More

Regina

Friday, February 1, 2019

When Hurricane Irma hit, Regina’s family moved in and she couldn’t pay for the roof over their heads.  Reaching out to Two Ten for help was the best decision she could have made. Apply for Assistance

Two Ten Footwear Cares by the (Very Good) Numbers

Friday, January 25, 2019

A breakdown by Two Ten President Neal Newman reveals the great volunteering work being done industry wide. It all adds up! Originally posted by Footwear Plus Magazine, January, 2019 In 2018: We held group events in eight cities during April 2018, our focus-launch month. We held nine Boston-area events with (Footwear Cares national sponsor) Shoes.com We … Read More

Portland, OR Celebrates Two Ten with WIFI & Footwear Cares Events

Thursday, January 24, 2019

It was a busy couple of days for our Portland, OR friends! On Wednesday, January 16th, the women of Portland came out to support a regional WIFI event at KEEN’s downtown headquarters space. Then, on Thursday, January 17th, both male and female Two Ten supporters joined us and the Forest Park Conservancy at Pittock Mansion … Read More

Salvation Army’s Fall Harvest Celebration

Friday, November 2, 2018

On Halloween Eve, The Salvation Army in West Harlem, NY was filled with lots of happy, yelling kids, running around, eating candy, painting pumpkins and posing as their favorite Super Heroes. Not to be outdone, we brought our own team of Footwear Cares “Super Heroes” who helped set up the gym, decorate tables, pass out … Read More

James – A family in dire straits.

Friday, November 2, 2018

The following is a letter from James, a Two Ten client who was helped in 2018. In September, my wife was hospitalized with internal bleeding and was given a small chance to survive. She lost over half of her blood, her body could not carry oxygen due to lack of blood cells, and the hospital did … Read More

Brook – A fresh start.

Thursday, October 25, 2018

The following is a letter from Brook, a Two Ten client who was helped in 2018. In the last year, I’ve become a single mom and was left with all of the financial burdens from my previous relationship. It has been a struggle trying to figure out if I can pay my mortgage and other … Read More

Don’t get spooked by mid-terms!

Tuesday, October 23, 2018

The jack-o-lanterns are out, the cobwebs are up, trick-or-treating is almost here. Before the celebrations can start, the scariest nights of the year must first come to pass, Mid-Terms! Don’t worry, we’ve created a small list of ways for you to survive this year. Tips for Surviving Mid-Terms: Take a quick break. Staring at your … Read More

WIFI Charlotte Navigates Career & Life

Friday, October 19, 2018

Empowerment and work/life balance were the themes of the evening as the WIFI Charlotte chapter came together on Wednesday, October 17th for a panel discussion entitled “Women Navigating Career & Life”. The event, which was sponsored by Margaritaville Shoes, took place at the beautiful Carmel Country Club just outside of downtown Charlotte. Panel participants included … Read More

Tracey – Fighting Cancer

Tuesday, October 16, 2018

The following is a letter from Tracey, a Two Ten client who was helped in 2018. I have been working in the footwear industry for 7 years. I found out about Two Ten because of a poster in my store. I also had a district manager who had been in the footwear industry for over … Read More

Leading With Compassion

Thursday, October 4, 2018

A corporate leader and generous supporter of Two Ten, Cliff Sifford has been leading his employees at Shoe Carnival on a philanthropic path to help support local communities surrounding their Evansville, Indiana headquarters. By exemplifying values of compassion and caring, this “model citizen CEO” has not only set an example for his employees – he … Read More

Footwear Cares highlight: Timberland’s Commitment to Children in their Community

Friday, September 28, 2018

Volunteers gathered outside of Gossler Elementary School in Manchester, NH last week on a misty Thursday morning. This was one of six different sites around Manchester that Timberland chose as part of their Serv-a-Palooza event. As the students walked onto the school grounds, their excitement was palpable with one student skipping past the volunteers saying, … Read More

“Sustainability & Ethical Footwear Manufacturing” Lunch & Learn

Thursday, September 27, 2018

Sara Irvani, CEO of footwear brands Okabashi, Oka-B, and Third Oak, recently hosted a WIFI Lunch & Learn Webinar focused on the importance of sustainability and ethical footwear manufacturing. In this informative discussion, Sara discussed her company’s focus on sustainably-sourced, American made materials, the concept of closed-loop manufacturing, and the importance of sustainability to today’s … Read More

What’s Happening at FN PLATFORM?

Thursday, August 9, 2018

Attending FN Platform next week? Come by and visit Two Ten! Our booth, #80775, is located on the main floor of the FN show space near the “Play” area. Here, you can reconnect with Two Ten, recharge your electronics, and find some respite during the show. We will have chair massages, water and snacks for … Read More

Caleres Charity Golf Tournament Raises Over $75,000 to Two Ten

Friday, August 3, 2018

On July 31st, 160 golfers came together in support of the 64th Annual Two Ten Foundation / Caleres Golf Tournament at Norwood Hills Country Club in St. Louis, MO. With the support of outgoing event chair Rick Ausick, who will be retiring from Famous Footwear this year, over $75,000 was raised to support footwear families in need. We … Read More

#21daysofdesign – Get Creative, Get Noticed, Get Educated at Pensole

Thursday, July 19, 2018

The second #21DaysofDesign Challenge is underway, inviting designers to submit their “design of the day” for a chance to win a life-changing opportunity. To encourage inspiring designers to push their skills to design for a purpose, Pensole has decided to take this challenge to the next level! Each week they will announce one new design category … Read More

Wolverine Worldwide Flips for Two Ten

Thursday, July 12, 2018

Wolverine Worldwide employees are continuing to grow their support of the Two Ten Footwear Foundation and strengthen their impact on their industry colleagues in need. After kicking off its annual campaign to support Two Ten, Wolverine Worldwide held exciting “Fun Friday” activities at its Rockford, MI office throughout May and June. Included in those events, … Read More

Two Ten Turns Double Play

Thursday, July 5, 2018

  Originally posted by Footwear Plus Magazine, July 2018 WHAT’S BETTER THAN one Two Ten Foundation group event? Combining it with a second. That’s exactly what members of Two Ten’s new Women in the Footwear Industry (WIFI) chapter in Charlotte, NC, decided to do when it organized a Footwear Cares volunteering outing at the Second … Read More

Do The Right Things – A Note To My Younger Self

Thursday, July 5, 2018

Susan Hudson-O’Neil, former longtime Kenneth Cole exec and Two Ten chair, on a career guided by gut instincts, good intentions, and great rewards. Originally posted by Footwear Plus Magazine, July 2018 •• DEAR SUSAN, As you finish college, I’m happy to share some peeks into what’s to come and insights on what I’ve learned that … Read More

Building houses and strengthening relationships through Footwear Cares

Monday, July 2, 2018

This Habitat Humanity of Warrick County build is Shoe Carnival‘s 30th house as a company. On each project, they partner with shoe companies to strengthen relationships and give back to their community. 20 volunteers from Dockers (2/3 of their team) traveled from Nashville to help install windows, doors, a roof base and more on a home in Boonville, … Read More

Suicide Prevention

Wednesday, June 13, 2018

“Suicide is not chosen; it happens when pain exceeds resources for coping with the pain.” Suicide is a major public health concern. Over 40,000 people die by suicide each year in the United States; it is the 10th leading cause of death overall. Suicide is complicated and tragic but it is often preventable. Knowing the … Read More

Women Who Rock

Friday, June 8, 2018

A Celebration of Entrepreneurs, Friendship, and Losing the Guilt  This past week, a group of over 200 men and women came together at the Redbury Hotel in New York City to engage with a panel of five incredible women who truly rock. The event, which marked a first-time collaboration between Two Ten WIFI and Footwear … Read More

Footwear Cares Impact Report

Wednesday, May 23, 2018

Each April, Two Ten Footwear Foundation launches its national Footwear Cares community volunteer campaign, inspiring footwear employees from across the country to come together to support disadvantaged children and their families in their surrounding communities. Thanks to the generosity of our supporters, Footwear Cares 2018 is off to a fantastic start with employees volunteering their … Read More

Visualizing the end of child abuse.

Wednesday, April 4, 2018

There are 688 confirmed cases of child abuse or neglect in Massachusetts each week. This is a staggering and sobering number in its own right. But to see this visualized is even more impactful and it creates a lasting impression that is hard to shake. The Children’s Trust of Massachusetts does just that at their … Read More

Share Your Shoes

Tuesday, March 20, 2018

Delivering shoes to kids, and crucial funding to footwear families when crisis strikes. Shoes to the World partnered with Two Ten’s Share Your Shoes program to help provide 1,000 pairs of new shoes to children at Laurel and Mission Hill elementary schools in Oceanside, CA. “Thank you so much for your generosity.  These shoes are … Read More

Pensole Footwear Design Scholarship

Tuesday, March 20, 2018

Partnering to help discover future elite footwear designers. The three weeks leading up to this year’s FN PLATFORM were a blur of color and creativity.  Each day, hundreds of aspiring footwear designers from all over the world posted their best design sketches to Instagram in hope of winning the #21daysofdesign challenge, and an opportunity to … Read More

2017 Two Ten Annual Gala

Tuesday, March 20, 2018

Footwear Industry rallies to raise $3.6 Million for Two Ten When it comes to raising money for people in need, the footwear industry really knows how to rally. Two Ten raised $3.6 million at its annual gala on November 29, thanks to the leadership of father-son duo Bobby and Seth Campbell, of BBCi — along … Read More

Two Ten Associate Board

Tuesday, March 20, 2018

  The industry’s next generation of leaders comes together to support their foundation. After many months of planning, the very first Two Ten Associate Board was formed and launched last Fall.  This group of 19 young women and men from across the industry and the country will actively support building awareness of Two Ten and … Read More

Power to the People

Wednesday, March 14, 2018

After six months without electricity, Two Ten is helping to turn the lights back on. Hurricane Maria was the most serious and damaging hurricane to hit Puerto Rico in history. “We thought we were going to die,” one footwear employee told Two Ten. “My house was shaking. You could hear the firecracker sound of electrical … Read More

WIFI Impact Awards – Engaging & Empowering Women in Footwear

Monday, February 26, 2018

On February 13th, showcased in the pink-and-black-and-chandeliered Cosmo Lounge in the middle of the FN Platform show floor, more than 200 footwear colleagues came together to honor and celebrate six incredible women in the industry at the Second Annual WIFI Impact Awards. WIFI co-founders Carol Baiocchi and Diane Sullivan shared hosting responsibilities, with Carol’s opening … Read More

Vote for your favorite design!

Monday, February 12, 2018

  For the last 21 days, the Pensole Instagram account has been flooded with over 5,000 submissions from talented, aspiring footwear designers, all working hard to break into the footwear industry. D’Wayne Edwards and his team at Pensole, have narrowed the field down to 20 finalists whose designs will be voted on today at www.pensole.com/fnpc/. … Read More

The Legacy of a Shoe Dog

Thursday, February 8, 2018

Bruce Fendell, leading industry executive, passed away on December 5th after a courageous battle with lung cancer. At heart, Bruce was a “shoe dog”, devoting 30 years to the footwear industry, sharing his extraordinary talents with WSS, Fila, Adidas, and many other firms. Most recently Bruce worked as SVP Strategic Planning at WSS, formerly Warehouse … Read More

Two Ten Day is Here!

Friday, February 2, 2018

February 10th isn’t an ordinary birthday, it’s a birthday celebration for Two Ten Footwear Foundation! During the entire month of February, we invite organizations to share in the fun and rally with your teams to host a Two Ten Celebration. This event will help to raise awareness for the Two Ten Footwear Foundation and invite … Read More

Shoe Industry Rallies to Raise $3.6 Million for Two Ten (FN)

Tuesday, December 5, 2017

Originally Posted In Footwear News, 11/30/17 When it comes to raising money for people in need, the footwear industry really knows how to rally. Two Ten raised $3.6 million at its annual gala Wednesday night, thanks to the leadership of father-son duo Bobby and Seth Campbell — and several huge donations. Steve Madden generously gave … Read More

Women of Nike: Footwear Cares Event

Thursday, October 26, 2017

On October 19th, over 50 Women from all departments of Nike got together at the Oregon Food Bank in Beaverton for a “Women of Nike”  Footwear Cares Volunteer event. These women put on their hair nets,  rolled up their sleeves and got to work lifting, labeling, sorting, weighing and bagging over 9,000 pounds of raw … Read More

SHOES.COM BECOMES TITLE SPONSOR FOR TWO TEN “FOOTWEAR CARES” NATIONAL VOLUNTEER PROGRAM

Friday, September 1, 2017

Online Footwear Retailer Takes A Lead Role in Supporting The Foundation’s Industry-Wide Community Service Initiative Two Ten Footwear Foundation, the national charitable foundation of the U.S. footwear industry, announced today that shoes.com will be a title sponsor of its Footwear Cares campaign over the next three years. Footwear Cares is the Foundation’s year-round community service … Read More

How Two Ten Plans To Help Hurricane Harvey Victims

Saturday, August 26, 2017

Two Ten Footwear Foundation is ready to assist members of the shoe industry who have been affected by Hurricane Harvey. The devastating storm made landfall in Texas Friday night and continues to dramatically impact the state, which faces historic flooding. President Neal Newman talked to FN about how the industry’s biggest charity organization plans to help in … Read More

Team ALDO Races Around Ireland for Cancer Care Fund.

Thursday, August 24, 2017

The ALDO Racing team officially crossed the finish line at the Race Around Ireland (RAI) at 3 a.m. on Friday, September 1. (Fun fact: They finished RAAM about the same time last year!)  RAI brought its own set of challenges: a complicated road book, a smaller support crew and only two full stops to catch some collective shut-eye. … Read More

A Footwear Family Stays in their Home

Monday, April 14, 2014

“My wife was diagnosed with cancer.  She had been working at her company for 17 years and didn’t want to stop; in fact, she never took a sick day until then,” says Tom, a shoe store Manager.  When the bills started rolling in, Tom had to take a second job to keep up, but it … Read More

Footwear Cares® Goes Global with New Balance

Tuesday, August 20, 2019

This great big world becomes a lot smaller when you and your team start rolling up your sleeves to volunteer around the globe, enact positive change and leave a mark that changes people’s lives for the better.  Such is the mission of the New Balance Global Volunteer Week team (which is really much more than … Read More

TWO TEN FOOTWEAR FOUNDATION ANNOUNCES 2019 GALA HONOREE

Thursday, August 15, 2019

Special award honoring leadership and philanthropic accomplishment to be given at the industry’s 80th annual fundraising event Two Ten Footwear Foundation, the national charitable foundation of the U.S. footwear industry, announced Wednesday night the recipient of this years only award, the prestigious Bob Campbell Lifetime Achievement Award. One outstanding leader will be honored at the … Read More

TWO TEN FOOTWEAR FOUNDATION ANNOUNCES PLANS FOR MILESTONE 80TH ANNUAL GALA

Thursday, August 15, 2019

Shoe Carnival Will Assume Event Chair Honors at Annual Industry Fundraiser Two Ten Footwear Foundation, the national charitable foundation of the U.S. footwear industry, announced plans today for its annual Gala event. On Wednesday, December 4, 2019, the industry’s premier evening of philanthropy and celebration will be held aboard the awe-inspiring Intrepid Sea, Air & … Read More

Shoes.com’s Start of Summer

Thursday, June 27, 2019

Most people would associate the first day of summer with sunshine, relaxing, and a refreshing drink.  The Shoes.com team and their “ShoeCrew” had a slightly different idea on how to celebrate the start of summer – volunteering to give back to the community where they work each day. As Title Sponsor of Footwear Cares®, Shoes.com … Read More

Finding hope and peace of mind.

Friday, June 7, 2019

The following is a letter from a footwear family who was helped by Two Ten in 2019. To say that your guidance and support to my family during this extremely stressful time is greatly appreciated does not seem to be enough. You have demonstrated kindness, empathy, and a level of determination to get us the … Read More

Foot Locker Employee Gives Back to Local Community

Friday, May 10, 2019

Year after year, the Two Ten Footwear Foundation sees footwear companies give back to their communities in many generous ways.  From large groups to single individuals, these companies make a huge impact on their communities. Take Brionne, for example (pictured below), a Foot Locker employee working at a mall in Ohio. When on break, he … Read More

WIFI Lunch & Learn: May 2019

Thursday, May 9, 2019

  On May 8th, consultant and facilitator Ron Ross hosted a WIFI Lunch & Learn on harnessing emotional intelligence in the workplace. In this compelling session, Ron defined emotional intelligence (or EQ), described the four components of EQ, identified methods to measure your own EQ and explored strategies to improve EQ. The session also featured … Read More

Okabashi Earns USDA Certified Biobased Product Label

Thursday, May 9, 2019

Originally posted by Footwear Plus Magazine, April 2019 Okabashi has earned the U.S. Department of Agriculture (USDA) Certified Biobased Product label for its use of a soy-based plasticizer on a number of its styles, including the Cross Strap, Surf, Gardenia, Venice and Eurosport. The USDA Biobased Product label communicates a product’s biobased content, which is the portion of … Read More

Wolverine Celebrates Bring Your Child to Work Day

Friday, April 26, 2019

Children of employees at Wolverine Worldwide’s Rockford, Michigan campus learned how shoes are made and the importance of giving back to the community during the company’s annual Bring Your Child to Work Day on April 25. Following opening remarks by Greg Tunney, president of Wolverine Worldwide’s Hush Puppies brand, and an energizing Zumba warm up, … Read More

Two Ten and the Footwear Industry Go Outside

Thursday, April 25, 2019

  Each year, Earth Day provides the chance to take a moment and think about our collective impact on the environment around us.  Two Ten, and many other footwear companies, used this day as a chance to get outdoors and make a positive impact. Footwear Cares® 2019 has already seen many outdoor and sustainability events. … Read More

5 of the Best Phone Apps for College Kids

Wednesday, April 17, 2019

The expectations of staying organized both academically and personally in college are handed off to you after zero preparation from high school.  You might be well versed in the Pythagorean Theorem, but were never taught how to manage your finances or identify and handle your anxiety.  Thankfully now your smartphone has hundreds of apps dedicated … Read More