Libby Edelman Embraces New Leadership Role as WIFI Co-Chair.

Two Ten’s WIFI (Women in the Footwear Industry) group aims to build a community of support among women in the industry; to increase the visibility of women leaders and professionals in footwear; and to foster advancement in order to strengthen the industry as a whole. With an amazing turnout of women in the footwear industry at the Two … Read More

Everyone knows that social media is important, but how do you track success? Which platforms have the highest conversion rates to change your follower to a purchaser? Women who attended the WIFI National Event in New  York City heard from Rebecca Minkoff of Rebecca Minkoff, Alison Koplar Wyatt of Refinery 29 and Danielle and Jodie Snyder … Read More